Oriol Bosch Jover on "Measuring citizens' digital behaviours using web trackers and data donations"

Oriol Bosch Jover is a methodologist with seven years of experience researching how to better collect and analyse attitudinal and behavioural data for the social sciences. He specialises in survey methodology, and on the use of digital trace data. He has a strong statistical background that ranges from generalized linear modelling to data science and computational methods. He is currently a Postdoctoral Researcher at the Leverhulme Centre for Demographic Science, University of Oxford.

Webinar content: 

The expansion of the Internet, together with the capabilities of modern connected devices, result in a plethora of data that promise fascinating opportunities to understand individuals’ digital behaviours. In this webinar I will address how to measure digital behaviours using web trackers and data donations, and how to combine these approaches with online surveys.

Participants will:

• Develop an understanding of what web tracking data and data donations are.
• Learn how web tracking data and data donations can be collected and analysed, and how they can be combined with surveys.
• Recognise the challenges and errors that might arise in every step of the process of collecting and analysing both data sources.